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Aleph Hospitality is a pioneering third-party hotel management company, specialising in the operation of internationally recognised hotel brands across the Middle East and Africa.

About Us.

Founded in 2015, Aleph Hospitality is the region’s first and leading independent third-party hotel management company.

Our Difference.

  • In-depth in local market knowledge
  • Serveral decades' experience working with the world's largest hotel companies
  • Company culture based on trust, responsiveness and flexibility
  • Superior results for hotel owners
  • Exceptional hospitality experience for guests
  • Rewarding environment for employees

What We Offer.

The most prevalent hotel operating model globally.

Behind our modern approach lies 3,000 years of history; inspired by the enterprising and entrepreneurial spirit of the ancient Phoenicians, Aleph Hospitality represents the solid foundation of the hospitality industry and a pioneering new approach in the region.

Hotel Owners

  • More flexible contract terms than management by the global brands.
  • Drives higher operational profit margins
  • Eliminates potential conflict of interest compared to management by brand company
  • Relieves investors from the day to day running of their asset
  • Access to the global distribution system of a brand coupled with the local expertise and personal service of a human-sized management company

Hotel Brands .

  • A commercially attractive alternative to the traditional direct management structure
  • Expand more rapidly into new territories-franchise deals are quicker to negotiate and close
  • Facilitates a lower-risk, asset-light franchise model
  • Low risk when it comes to preserving to Brand Equity when dealing with an approved operator

A Success Story.

  1. Founded in Dubai bringing a new approach to the hospitality industry in the region.

  2. Approved Operator Status with Marriott.

  3. 5 Hotels signed with Marriott, Wyndham and Best Western.

  4. 1st Hotel Opens in Addis Ababa, Ethiopia.

  5. Master Development Agreement with IHG for MEA.

  6. Appointed 1st Female GM.

  7. Launch of the Aleph MIS platform.

    5 Operating Hotels

    1st Branded

    1st Resort

    1st New Build

    Management to Franchise Conversion with Wyndham

  8. 1st Dubai Hotel.

  9. Aleph Mobile App.

  10. 10 Operating
    Hotels.

Meet The Team.

Great things in business are never achieved by one person. They’re done by a team of people.
True understanding of the needs of our owners and the market dynamics they face.
Lives and worked in 19 countries across 5 continents.
Established networks, both locally and around the globe, driving revenues up and cost down
90+ years working with hotels in the Middle East and Africa.
First-hand knowledge of international best practices,leveraged to unlock the full potential of each asset.
BANI HADDAD

Founder & Managing Director

NEIL GEORGE

Executive Director

ESTELLE CHAMBOST

Vice President Human Resources

STEVE PRATT

Vice President Operations Support & Training

JAD SHAMSEDDIN

Chief Operating Officer (COO) Middle East

MAKEDA ABRAHAM

Operations Support & Projects Director

VALERIE TAYLO

Office Manager, EA

JOE ABDEL-MASSIH

General Manager Ramada by Wyndham Addis Ababa

DANIEL VAN DER HEIJDEN

Cluster General Manager BOMA Hotels

AJNESH KUMAR

Cluster Financial Controller

SEMIH ANALI

General Manager Best Western Plus Westlands, Nairobi

AMIT DHANDA

General Manager Moja Tuu Luxury Villas & Nature Retreat & Hakuna Majiwe Beach Lodge Zanzibar

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